MACHAAN

In a piece for Vanity Fair, Kurt Andersen argues that for the first time in recent history, American pop culture (fashion, art, music, design, entertainment) hasn’t changed dramatically in the past 20 years.

Not long ago in the newspaper, I came across an archival photograph of Ian Schrager and Steve Rubell with a dozen of their young staff at Morgans, the Ur-boutique hotel, in 1985. It was an epiphany. Schrager’s dress shirt had no collar and some of the hair on his male employees was a bit unfashionably fluffy, but no one in the picture looks obviously, laughably dated by today’s standards. If you passed someone who looked like any of them, you wouldn’t think twice. Yet if, in 1990 or 1980 or 1970, you’d examined a comparable picture from 27 years earlier—from 1963 and 1953 and 1943, respectively—it would be a glimpse back into an unmistakably different world. A man or woman on the street in any year in the 20th century groomed and dressed in the manner of someone from 27 years earlier would look like a time traveler, an actor in costume, a freak. And until recently it didn’t take even that long for datedness to kick in: by the late 1980s, for instance, less than a decade after the previous decade had ended, the 1970s already looked ridiculous.

From Fashion to Housewares, Are We in a Decades-Long Design Rut? | Style | Vanity Fair.